dc.contributor.author | Fabeil, Noor Fzlinda![]() |
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dc.contributor.author | Pazim, Khairul Hanim![]() |
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dc.contributor.author | Langgat, Juliana![]() |
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dc.contributor.author | Daut, Norhayati![]() |
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dc.date.accessioned | 2022-01-06T01:05:11Z | |
dc.date.available | 2022-01-06T01:05:11Z | |
dc.date.issued | 2022-01-06 | |
dc.identifier.uri | http://oer.ums.edu.my/handle/oer_source_files/1774 | |
dc.description | This poster was submitted to AIINEX 2021 infographic poster competition and won Silver Award and Connecting ASIA Special Awards. | en_US |
dc.description.abstract | This poster shares the alternative distribution channel used by smallholder farmers during the Covid-19 pandemic by embracing the concept of the hub chain model. This information provides insight into the conceptualisation of an agile integrated chain called FrezHub. The novelty of FrezHub is the use of a ‘hub agent’ in the chain to replace multiple intermediaries and serve as a ‘just-in-time hub’ between farmers and customers. | en_US |
dc.language.iso | en | en_US |
dc.publisher | AIINEX 2021 | en_US |
dc.subject | farm-based produce | en_US |
dc.subject | hub chain model | en_US |
dc.subject | Covid-19 pandemic | en_US |
dc.title | FrezHub: From Farm to Fork (e-poster) | en_US |
dc.type | Presentation | en_US |