The InterGlobal Cultural: Opportunities & Threats for Distributions & Integrated Marketing Communication?

dc.contributor.author	Albert Lasuin, Charlie
dc.date.accessioned	2023-12-23T05:51:17Z
dc.date.available	2023-12-23T05:51:17Z
dc.date.issued	2023-11-17
dc.identifier.uri	http://oer.ums.edu.my/handle/oer_source_files/2627
dc.description.abstract	The international and global market arena are heavily influence by cultural factors of the country - the host country. It lies unto the foundation of the philosophy that connected to marketing mix. The distribution and integrated marketing communication provides imperative opportunities and threats towards the successful of any international assignments into looking of a new market horizon.	en_US
dc.subject	The InterGlobal, Cultural, Distributions, Integrated Marketing Communication	en_US
dc.subject	The InterGlobal, Cultural, Distributions, Integrated Marketing Communication	en_US
dc.title	The InterGlobal Cultural: Opportunities & Threats for Distributions & Integrated Marketing Communication?	en_US
dc.type	Presentation	en_US