The 7P’s with Segmentation, Target and Positioning in Marketing

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dc.contributor.author Albert Lasuin, Charlie
dc.date.accessioned 2023-12-23T11:01:25Z
dc.date.available 2023-12-23T11:01:25Z
dc.date.issued 2023-12-17
dc.identifier.uri http://oer.ums.edu.my/handle/oer_source_files/2630
dc.description.abstract Indeed, the marketing world is designed by the proliferation of combination of products and services that highlighted the elements of products, price, place and promotion (products) with people, process and physical evidence (services). The combination of tangible and intangible sources of company merchandises are cemented under the profiles of segmentation, target customers and products positioning that visibly entourage company's brand. en_US
dc.subject The 7P’s, Segmentation, Targeting, Positioning, Marketing en_US
dc.title The 7P’s with Segmentation, Target and Positioning in Marketing en_US
dc.type Learning Object en_US


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