Strategic Positioning

dc.contributor.author	DASAN, JAKARIA
dc.date.accessioned	2023-12-28T15:57:00Z
dc.date.available	2023-12-28T15:57:00Z
dc.date.issued	2023-04-21
dc.identifier.uri	http://oer.ums.edu.my/handle/oer_source_files/2678
dc.description.abstract	Strategic positioning attempts to achieve sustainable competitive advantage by preserving what is distinctive about a company. Levels of strategy comprise of corporate-level, business level, and functional level. At the corporate level, what business should we be in? At a business level, how should we compete in this industry? And, at the functional level, how can business functions support the business-level strategy	en_US
dc.subject	strategic, positioning, competitive advantage, strategy level	en_US
dc.title	Strategic Positioning	en_US
dc.type	Video	en_US
dc.resources.url	https://youtu.be/7P79pkjxJcg?si=A9QDuHXxD1cXRou1	en_US