BUILDING BUZZ FOR A NEW PRODUCT LAUNCH

dc.contributor.author	Tamin, Masran
dc.date.accessioned	2023-12-29T05:41:04Z
dc.date.available	2023-12-29T05:41:04Z
dc.date.issued	2023
dc.identifier.uri	http://oer.ums.edu.my/handle/oer_source_files/2691
dc.description.abstract	Buzz for a new product launch is a state of intense excitement, attention, and conversation among the target audience. Building buzz involves engaging creatively and strategically to generate interest before the product is officially launched. Building buzz helps make the market aware of the existence of a new product.	en_US
dc.title	BUILDING BUZZ FOR A NEW PRODUCT LAUNCH	en_US