dc.description.abstract |
"Top Up Now Company" is a business that caters to gamers by selling in-game currency like diamonds and UC at more affordable prices than in the game apps. The company's value proposition centers on providing a convenient, safe, and cost-effective top-up service, along with additional services for mobile and utility bill payments. The business operates online using social media platforms like Facebook, Instagram, and WhatsApp as its primary channels. The company, which was founded with a starting capital of RM130 from ten members, focuses its key activities on production, problem-solving, and marketing, and it has a fixed cost of RM13 per person for the total of RM130 capital. |
en_US |