TechNova Wholesale_BMC Presentation Guide

Abstract

This presentation note acts as a guideline for future presenters, offering a structured overview of TechNova Wholesale, a business specializing in wholesale computer systems, accessories, and quality after-sales services. The notes outline the company’s origins, highlight customer pains such as high costs, delays, and lack of product knowledge, and emphasize the value propositions of cost-effectiveness, customized configurations, and reliable support. They further explain the idea generation process, feasibility studies across service, market, organizational, and financial dimensions, and competitor analysis. Finally, the business model is mapped across the nine Business Model Canvas (BMC) blocks, detailing customer segments, value propositions, channels, relationships, key resources, activities, partners, revenue streams, and cost structure, providing a comprehensive reference for presenting and understanding the business concept effectively.