AttractsyBox_BMC Presentation Guide

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dc.contributor.author Binti Wasran, Nor Azwani
dc.contributor.author Binti Sani, Nur Athira
dc.contributor.author Anak Jaya, Sylvia
dc.contributor.author Hong Loong, Ang (advisor)
dc.date.accessioned 2025-09-13T14:47:40Z
dc.date.available 2025-09-13T14:47:40Z
dc.date.issued 2025-09-13
dc.identifier.uri http://oer.ums.edu.my/handle/oer_source_files/3259
dc.description.abstract The AttractsyBox Business Model Canvas (BMC) provides a structured framework to present and refine the company’s strategy in offering affordable, high-quality gift boxes tailored to young consumers. By clearly mapping out the nine building blocks of customer segments, value propositions, channels, customer relationships, revenue streams, key resources, key activities, key partnerships, and cost structure, the guideline highlights how AttractsyBox creates value through accessible pricing, reliable delivery options, and product quality assurance. It also emphasizes the importance of leveraging digital channels, personal assistance, and partnerships to sustain competitive advantage, while ensuring scalability through a lean cost-driven structure. This business note serves as a practical tool to align strategy, enhance decision-making, and communicate the viability of AttractsyBox’s business model effectively. en_US
dc.language.iso en en_US
dc.publisher UMS OER en_US
dc.subject Research Subject Categories::SOCIAL SCIENCES en_US
dc.subject Business Model Canvas en_US
dc.subject Business Pitching en_US
dc.title AttractsyBox_BMC Presentation Guide en_US
dc.type Presentation en_US


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