Frozen Doughnut Champ_BMC Presentation Guide

Abstract

Frozen Doughnut Champ is a value-driven food business designed to provide convenient, affordable, and high-quality frozen doughnuts that cater to diverse customer needs across Malaysia. Built upon the Business Model Canvas framework, the venture emphasizes strong value propositions such as ready-to-bake freshness, long shelf life, and time-saving convenience for households, food vendors, and retailers. Its customer relationships are reinforced through promotions, social media engagement, and affordable combo packages, while distribution channels include online platforms, retail outlets, and direct sales. Revenue streams are generated from product sales and delivery services, supported by key resources such as local suppliers, skilled team members, and effective branding. The company’s key activities revolve around production, packaging, and digital marketing, with strategic partnerships ensuring sustainable raw material supply and wider market access. With a cost-conscious structure that balances affordability and scalability, Frozen Doughnut Champ aims to establish itself as a trusted brand in the frozen snack market.